Monday, 6 August 2018
WEST COUNTRY MEDIA GROUP SUPPORTS LOCAL BUSINESS
PULMAN'S WEEKLY NEWS has a proud history of bringing local news to the people of the West Country, England.
In these days of unfiltered news and fake news, locals of West Country can rely on Pulman’s Weekly News.
This West Country media brand was founded by renowned Axminster-born publisher, George Philip Rigney Pulman, way back in 1857.
Pulman’s Weekly News was the first newspaper in Crewkerne, and print pioneer George set it up when he was editor of the Yeovil Times.
Retaining our heritage value is important, as is going with the times and becoming a digital media brand. We now utilise social media for community outreach, connecting towns and people in exactly the same way as in historic times, while meeting the needs of a new generation.
Quality News Needs Local Advertisers
With the advance of technology in recent years, the role of your local newspaper has changed dramatically. But while our news may be published through different online outlets today, Pulman's Weekly News still aims to share the voice and views of the community.
So, we needed to find different ways to do that… stay relevant and stay alive.
Local media needs local advertisers… but it is a two-way street. Our brand can showcase local small businesses and non-profits in credible ways, for affordable prices, and these enterprises benefit from the increased exposure across our audience.
Pulman’s Advertising and PR Campaigns
Keep your news outlet and local focus alive by supporting Pulman’s Weekly News with your advertising and editorial ideas. We welcome all businesses and social impact enterprises in the local area to contact us.
Historic community newspaper titles such as ours add tremendous credibility to business editorials or marketing campaigns. We aim to give advertisers multi-platform options, encourage healthy social media interaction, and provide ways to assist local business and community leaders.
Local Media is Evolving Beyond Print
We asked the local community… what media forms are most used? Print is still important to rural neighbourhoods, but it no longer commands the dominance and large readerships it once had.
West Country advertisers now have a wider range of mediums to choose from. Our independent media group offers excellent public relations, social media, and video marketing services.
Our journalists and editors read and listen to news everywhere and are up with the trends of today. Artificial Intelligence (AI) – e.g. voice interaction, image recognition, and real-time capturing – is breaking down barriers for people with sensory, physical and cognitive disabilities.
Supporting New Business Start-Ups
Bringing together community and business, our news outlet can help our West Country towns and villages survive and prosper.
A local news brand is important in supporting awareness of local business. If there is a problem in business or youth employment, we want to be in a position to help solve it.
New business start-ups are of vital importance to a healthy local economy.
Pulman's Weekly News: Community Grants
This regional bursary prize named after the historic newspaper group publisher George PR Pulman continues to offer sponsorship to good causes.
Duncan Williams, who is the community outreach editor of Pulman's Weekly News & Advertiser Series, says: “The Pulman’s Award and bursary continues to uphold the same values of George Pulman and is open for nominations throughout the year”.
The bursary prize has made donations during the past 12 months to the Bibic Football Fundraiser in Yeovil, the Dorset Blind Association, and enabled the production of ‘talking’ newspapers and books for the elderly and partially sighted.
Most recently, the Pulman’s Award has helped fund the publication of a series of skills training workbooks and specially tailored courses designed to help ex-offenders find work and rebuild purposeful lives back within the community.
Leaflets and booklets have also been distributed across the West Country to help enlighten young people about the dangers of drugs and addiction.
Many West Country communities know the name George Pulman well. Considered a Victorian media mogul, he founded Pulman’s Weekly News back in 1857.
His media brands continued to be a prolific news source for over 150 years throughout the prime agricultural counties of Devon, Dorset and Somerset.
Pulman's Weekly News was always renowned for its reliability and trustworthiness. This is because his journalists researched local stories so well.
George Pulman was also a lifelong Christian who worshipped regularly at his local church in Axminster, Devon. To help rouse local attendance, George would enthusiastically play the church organ on a Sunday morning. There he met and married his young wife, who was also a regular member of the same Axminster congregation.
Throughout his life, George believed in the importance of building community: through Church, rural life and local news. He always upheld the values of truth and helped give voice to West Country causes and concerns that might otherwise have been forgotten.
Journalism was then considered as a serious and respected profession.
So in this era of fake news and political propaganda, perhaps it is time to remember the values of one of the news media’s earliest pioneers. A man of faith who built a regional media empire which lasted through multiple generations.
News publishing, in all its many forms, is still as relevant today as it was when George Pulman was alive.
Our British free press and local news media are invaluable communication tools that - when used correctly - can make our society a better place.
(George Philip Rigney Pulman: 1819 - 1880)